THE CITY OF SYDNEY
DIGITAL STREET FURNITURE
INFLUENCE SYDNEY’S
HIGH-VALUE AUDIENCES
Welcome to the City of Sydney, 26sqm of Australia’s most powerful and progressive geography, offering an unrivalled opportunity for brands to connect with high-value audiences.
Spanning 33 of Sydney’s most coveted suburbs including Rushcutters Bay, Surry Hills, Sydney CBD, Alexandria, Paddington, and Darlinghurst, the City of Sydney is a magnet for business, culture, entertainment and travel with the power to influence 90% of people who live outside the City of Sydney.*
A further 99% and 94% of Sydney’s Eastern Suburbs and North Shore audiences can also be delivered respectively.
The power to influence Sydney starts with the City of Sydney.
Source: *MOVE 1.5 2022, **MOVE 1.5 2024
BUS SHELTERS
The pinnacle in modern design and utility, this suite of 300 bus shelter assets provides equal access for Sydneysiders on the move all with inclusion, accessibility and sustainability credentials at its core.
AD BOLLARDS
Optimised for impact, 86” screens that are bigger, bolder and brighter feature throughout the City of Sydney for maximum creative cut through.
KIOSKS
Architecturally designed to complement the CBD’s evolving urban landscape, the City of Sydney kiosks bring flower stalls, cafés, and a local grocer to Sydney’s streets for premium brand placement opportunities at its best.
CONSECUTIVES
Designed for high impact visual storytelling, the City of Sydney’s consecutives offer an unparalleled creative canvas for brands.
INFLUENCING HIGH-VALUE AUDIENCES
EASY-TO-BUY
PACKS
With 30+ easy-to-buy packs, this digitally powered, data-enabled network offers brands the flexibility to tailor, optimise, and activate campaigns for maximum ROI and effectiveness.
HIGH-VALUE AUDIENCES
The City of Sydney network coverage presents an unrivalled opportunity to reach a large, diverse and high-value audience.
DISTINCTLY DESIGNED
The City of Sydney network is optimised for visibility and attention, with high-quality 4K screens that are bigger, bolder, and brighter.
HIGHLY SUSTAINABLE
Built on a philosophy of equal access for all, the City of Sydney digital street furniture network delivers against a commitment of sustainability and accessibility in alignment with the City of Sydney’s own Future Vision 2030 and Inclusion Action Plan.
EPICENTRE OF
MAJOR EVENTS
The City of Sydney network is front and centre during Sydney’s biggest events, delivering exclusive access to mass audiences.
PURPOSE-BUILT FOR
GLOBAL CITIZENS
Our architecturally designed digital street furniture network sets the global benchmark in Out of Home, using responsibly sourced materials, energy-saving features, and 100% GreenPower energy, all built on a philosophy of equal access for all.
LEVERAGING A WORLD
CLASS NETWORK: STAN
The City of Sydney network was an obvious choice for Stan. With its extensive geographic coverage, the digitally led and data-enabled network gave Stan a unique way to reach and influence the entire Sydney market at scale to cultivate and connect with their audience.
THE CITY OF SYDNEY
ADVANTAGE
This study explored how our City of Sydney network drives greater impact and efficacy on audiences compared to global neuroscience benchmarks. It was proven that there was a 26% increase in memory encoding which drives behavioural change.
Influential High-Value Audiences
Start your OOH planning with Sydney’s most influential network proven to deliver results.
CONTACT US
PREMIUM PORTFOLIO
HIGH IMPACT DIGITAL OUTDOOR