Bank Mandiri continues International Push with INsite Media

INsite Media has once again partnered with Bank Mandiri, one of Indonesia’s largest banks, to help develop the bank’s international presence in growing overseas markets through INsite’s premium airport advertising solutions.

Following Bank Mandiri’s recent brand awareness campaign in Saudi Arabia at Hajj Terminal in King Abdul Aziz International Airport, Jeddah, INsite has again delivered an extended international presence for the client, this time in conjunction with JC Decaux, at Changi International Airport, Singapore.

The 13 week campaign to target the busy holiday season, covers both arrivals and departures, through the use of advertising on 50 screens across the digital network, strategically placed throughout Terminals 1 & 3 to impact the optimum number of travellers.